Gucci | Quality is remembered long after the price is forgotten

The House's founder, Guccio Gucci, was born in Florence on March 26, 1881. In his youth, he moved to London, where he began working as a porter at The Savoy hotel in 1897. Inspired by his observations of the jet set there, he returned to Florence in 1902 with the dream that one day luggage would bear his name, and, in 1921, he opened the first Gucci boutique on Via della Vigna Nuova. Since its founding in 1921, Gucci has transformed from a single shop opened on a side street in Florence to its position today as a world-renowned symbol of Italian craft, visionary creativity, and innovative design. Both mirroring and defining the decades that brought it forth, the House's history has itself influenced fashion and culture in indelible ways throughout the 20th and 21st centuries. Gucci represents the pinnacle of Italian artisanal excellence and its designs are unsurpassed for their quality and attention to detail. Following the House’s centenary, Gucci continues to redefine luxury while celebrating creativity and innovation through its collections of ready-to-wear, leather goods, shoes, bags, jewelry, watches, décor, and more.